My Two Inspirations our children so we can leave a legacy for our future and my wife, she is allergic to berries and citrus. So long story short we went from making Baskets with other Black Business Owners Products, To making our own A.G.B. Products with NO Fragrances or Chemicals. We still learning, but for the most if my wife is allergic to it... it will not be on our site and if it is it will be a sales promotion item only. Nothing but Vegan soaps, African Black soaps, Black Body Wash & Shampoos, Body Butter Cream( good for babies, dry skin, Eczema and more) I use only the best for my wife our grandchildren and we will use the best for you also. Our other inspiration is to help people feeling loved and happy in our own way. Positive energy to us is key to family and success. Our family owned and operated business is key for our for our culture and community.